• Track, report, and analyze website analytics and PPC initiatives and campaigns

• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

• Optimize copy and landing pages for search engine marketing

• Perform ongoing keyword discovery, expansion and optimization

• Research and implement search engine optimization recommendations

• Research and analyze competitor advertising links

• Develop and implement link building strategy

• Work with the development team to ensure SEO best practices are properly implemented on newly developed code

• Work with editorial and marketing teams to drive SEO in content creation and content programming

• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

• Preparing strategies for optimizing search engines.

• Achieving proper search engine optimization requirements.

• Use links in legal and proper ways.

-Experience of not less than two years with submitting projects for which the objectives have been achieved-

Ability to work on several projects at the same time-

-The ability to properly research and know the valuable content that consumers are looking for.

-Professionalism in ranking website pages on search engines in a natural way

The ability to correctly analyze competitors' websites.

-Full knowledge of Google Ads campaigns and the selection of keywords with high effectiveness.